
You can talk a lot about how amazing your product is and can interrupt everything the prospect says with your own great story.You’re polite and great at making small talk.

Here are some reasons that won’t convince them to attend your product demo: You actually have to deliver a compelling pitch and apply salesmanship so they’ll commit to joining your demo. It’s not enough to invite prospects to a demo, it’s not enough to just offer them a demo or ask them to attend. If you don’t have compelling answers to these questions, you’ll miss out on a lot of demo opportunities. Why should prospects make time in their busy schedule for this demo? What’s in it for them? Why should they do it now? Why should they dedicate their time to you and not another vendor? Once you’ve decided whether someone is a fit, look at it from their point of view.
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How to get prospects to attend your demos? Your objective here is to truly understand the prospect’s wants and needs and to make them feel that you understand them and genuinely care about their success. Qualify firstĪsk questions until you arrive at a point where you decide whether the person is qualified or not. And selling always starts with finding out whether the person should buy from you or not. Getting prospects to commit to a demo requires selling.

Most prospects would rather tinker around with your software on their own than schedule an appointment with a sales rep to walk them through a presentation. But getting a prospect to attend a demo can be hard. Product demos are a great way to convert qualified prospects into paying customers.
